Month Long 500 Low Brow Art Exhibits, Musical Performances and
Mural Project featuring 12 of the top muralists from around the globe.
Art Whino returns in 2012 for the Third edition of G40. Following the mission of G40s past, we will once again bring exposure to low brow’s many faces and, as always, present what new facets emerge within this ever growing movement. This year G40 focuses on the "Art of the Mural". In the last 5 years, there have been great bursts of street artists transforming the city’s urban fabric with large scale mural artwork. With their powerful and awe evoking size, these murals transform the landscape of the passerby and create a unique experience to each wall that was once blank and artless.
This year’s G40 will travel to Richmond, VA. and will become the inaugural opening event of the city’s soon to be announced official art district. By inviting 12 of the top mural artists from around the globe to unleash their creativity to 20 large scale walls throughout Richmond, this project is sure to put the city on the map as a street art destination. In addition to the large scale murals, we will also present an exhibit in pop up galleries along the main street of the district. With canvas work and installations by each mural artist, these shows will offer the opportunity to experience a more personal scale and a closer look at the execution and detailing of the mural artists' work.
As in previous years, we will also present a 500 artist exhibit that will highlight all the genres within the low brow style. This year, instead of concentrating the show in one building we will be in 6 different locations throughout the arts district with exhibits that will total over 50,000sqft. In these exhibits we will showcase all the genres within low brow, in this way highlighting the growth of the movement and the versatility of these artists. Metro Space (119 W. Broad st.) will house a group show with two floors of talented artists. 115 W. Broad St. will feature large scale installations in an industrial setting. In G40 tradition, 101 W. Broad Street will showcase room installations like the ones seen in past years' shows. Art 6, will feature a Group Show of Florida artists titled "More than Sunshine" and 202 W. Broad Street will feature works by the muralists seen throughout the city. In Gallery5 we will premiere "Weapons of Mass Change", a traveling group show to benefit humanitarian missions around the world. Each artist will be transforming weapons, once used to oppress, and re-skinning them as unique works of art in the vain of helping humanity.
All of these shows combined will activate 10 city blocks with the large scale murals, six storefronts housing the massive G40 Group show and premiering the Weapons of Mass Change traveling exhibit. In this way, the G40 Summit will leave its mark on Richmond’s Art District. This show will become a part of the city’s arts culture, which will be further established as the Mural Project becomes a yearly event for the district, creating continuity and in turn helping to solidify Richmond as a major art destination in years to come.
In addition, Art Whino will continue its work with Richmond’s art scene by joining forces with RVA Magazine to create a new quarterly publication called "WHINO". This magazine will focus on all aspects of the Low Brow culture worldwide. The premiere of the magazine will be launched during the G40 and will bring attention to the inauguration of the Art District with a month long schedule of Musical performances and events.
